# The influence of digital customer experience and electronic word of mouth on brand image and supply chain sustainable performance

> Research article (Uncertain Supply Chain Management, 2019) · cited 33× · AI/ML

**Wikidata**: [openalex:W2954627817](https://www.wikidata.org/wiki/openalex:W2954627817)  
**Source**: https://4ort.xyz/entity/the-influence-of-digital-customer-experience-and-electronic-word-of-mouth-on-brand-image-and-supply-chain-sustainable-pe