# The Implementation of RFM Analysis to Customer Profiling Using K-Means Clustering

> Research article (Mathematical Modelling and Engineering Problems, 2023) · cited 12× · AI/ML

**Wikidata**: [openalex:W4323048015](https://www.wikidata.org/wiki/openalex:W4323048015)  
**Source**: https://4ort.xyz/entity/the-implementation-of-rfm-analysis-to-customer-profiling-using-k-means-clustering