# The Impact of Virtual Customer Community Interactivity on Organizational Innovation: An Absorptive Capacity Perspective

> Research article (IEEE Transactions on Professional Communication, 2016) · cited 16× · AI/ML

**Wikidata**: [openalex:W2415548392](https://www.wikidata.org/wiki/openalex:W2415548392)  
**Source**: https://4ort.xyz/entity/the-impact-of-virtual-customer-community-interactivity-on-organizational-innovation-an-absorptive-capacity-perspective