# The Impact of Hispanic-Targeted Advertising on Consumers’ Brand Love in Services

> Research article (Journal of International Consumer Marketing, 2020) · cited 13× · AI/ML

**Wikidata**: [openalex:W3029584985](https://www.wikidata.org/wiki/openalex:W3029584985)  
**Source**: https://4ort.xyz/entity/the-impact-of-hispanic-targeted-advertising-on-consumers-brand-love-in-services