# The effects of visual congruence on increasing consumers’ brand engagement: An empirical investigation of influencer marketing on instagram using deep-learning algorithms for automatic image classification

> Research article (Computers in Human Behavior, 2020) · cited 193× · AI/ML

**Wikidata**: [openalex:W3034953309](https://www.wikidata.org/wiki/openalex:W3034953309)  
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