# The effects of outward and inward negative emotions on consumers’ desire for revenge and negative word of mouth

> Research article (Online Information Review, 2018) · cited 56× · AI/ML

**Wikidata**: [openalex:W2902687316](https://www.wikidata.org/wiki/openalex:W2902687316)  
**Source**: https://4ort.xyz/entity/the-effects-of-outward-and-inward-negative-emotions-on-consumers-desire-for-revenge-and-negative-word-of-mouth