# The effects of heritage image on destination branding: an Iranian perspective

> Research article (Journal of Heritage Tourism, 2016) · cited 36× · AI/ML

**Wikidata**: [openalex:W2565485034](https://www.wikidata.org/wiki/openalex:W2565485034)  
**Source**: https://4ort.xyz/entity/the-effects-of-heritage-image-on-destination-branding-an-iranian-perspective