# The effects of behavioral, cognitive, and decisional control in co-production service experiences

> Research article (Marketing Letters, 2015) · cited 31× · AI/ML

**Wikidata**: [openalex:W2033485789](https://www.wikidata.org/wiki/openalex:W2033485789)  
**Source**: https://4ort.xyz/entity/the-effects-of-behavioral-cognitive-and-decisional-control-in-co-production-service-experiences