# The effects of background music tempo on consumer variety-seeking behavior: the mediating role of arousal

> Research article (Frontiers in Psychology, 2023) · cited 19× · AI/ML

**Wikidata**: [openalex:W4386291728](https://www.wikidata.org/wiki/openalex:W4386291728)  
**Source**: https://4ort.xyz/entity/the-effects-of-background-music-tempo-on-consumer-variety-seeking-behavior-the-mediating-role-of-arousal
