# The Effectiveness of Self-Recommending Agents in Advancing Purchase Behavior Steps in Retail Marketing

> Research article (Proceedings of the 9th International Conference on Human-Agent Interaction, 2021) · cited 15× · AI/ML

**Wikidata**: [openalex:W3212670258](https://www.wikidata.org/wiki/openalex:W3212670258)  
**Source**: https://4ort.xyz/entity/the-effectiveness-of-self-recommending-agents-in-advancing-purchase-behavior-steps-in-retail-marketing
