# The effect of involvement on visual attention and product choice

> Research article (Journal of Retailing and Consumer Services, 2015) · cited 153× · AI/ML

**Wikidata**: [openalex:W1985258839](https://www.wikidata.org/wiki/openalex:W1985258839)  
**Source**: https://4ort.xyz/entity/the-effect-of-involvement-on-visual-attention-and-product-choice