# The “Buzz” Behind the Buzz Matters: Energetic and Tense Arousal as Separate Motivations for Word of Mouth

> Research article (Journal of Consumer Psychology, 2019) · cited 20× · AI/ML

**Wikidata**: [openalex:W2615479879](https://www.wikidata.org/wiki/openalex:W2615479879)  
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