# That’s So Instagrammable! Understanding How Environments Generate Indirect Advertising by Cueing Consumer-Generated Content

> Research article (Journal of Advertising, 2022) · cited 29× · AI/ML

**Wikidata**: [openalex:W4224981995](https://www.wikidata.org/wiki/openalex:W4224981995)  
**Source**: https://4ort.xyz/entity/thats-so-instagrammable-understanding-how-environments-generate-indirect-advertising-by-cueing-consumer-generated-conten