# Taking the fiction out of science fiction: (Self-aware) robots and what they mean for society, retailers and marketers

> Research article (Futures, 2018) · cited 81× · AI/ML

**Wikidata**: [openalex:W2784291000](https://www.wikidata.org/wiki/openalex:W2784291000)  
**Source**: https://4ort.xyz/entity/taking-the-fiction-out-of-science-fiction-self-aware-robots-and-what-they-mean-for-society-retailers-and-marketers