# Sustainability and Branding: An Integrated Perspective of Eco-innovation and Brand

> Research article (Sustainability, 2021) · cited 76× · AI/ML

**Wikidata**: [openalex:W3119146095](https://www.wikidata.org/wiki/openalex:W3119146095)  
**Source**: https://4ort.xyz/entity/sustainability-and-branding-an-integrated-perspective-of-eco-innovation-and-brand