# Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development

> 2012 doctoral thesis by Richard John Calderwood at University of Waikato

**Wikidata**: [Q112889066](https://www.wikidata.org/wiki/Q112889066)  
**Source**: https://4ort.xyz/entity/successful-collaboration-between-marketers-and-agencies-towards-a-client-perspective-on-advertising-development


## References

1. [Source](https://hdl.handle.net/10289/5968)