# Strategy by Doing and Product-Market Performance: A Contingency View

> Research article (Journal of Management, 2023) · cited 13× · AI/ML

**Wikidata**: [openalex:W4315640536](https://www.wikidata.org/wiki/openalex:W4315640536)  
**Source**: https://4ort.xyz/entity/strategy-by-doing-and-product-market-performance-a-contingency-view