# Social media in higher education: understanding how colleges and universities use Facebook

> Research article (Journal of Marketing for HIGHER EDUCATION, 2016) · cited 212× · AI/ML

**Wikidata**: [openalex:W2478652749](https://www.wikidata.org/wiki/openalex:W2478652749)  
**Source**: https://4ort.xyz/entity/social-media-in-higher-education-understanding-how-colleges-and-universities-use-facebook