# Social media, customer engagement, and sales organizations: A research agenda

> Research article (Industrial Marketing Management, 2020) · cited 166× · AI/ML

**Wikidata**: [openalex:W3047847601](https://www.wikidata.org/wiki/openalex:W3047847601)  
**Source**: https://4ort.xyz/entity/social-media-customer-engagement-and-sales-organizations-a-research-agenda