# Social media analytics for business-to-business marketing

> Research article (Industrial Marketing Management, 2023) · cited 38× · AI/ML

**Wikidata**: [openalex:W4387321312](https://www.wikidata.org/wiki/openalex:W4387321312)  
**Source**: https://4ort.xyz/entity/social-media-analytics-for-business-to-business-marketing