# Smartphone App Categorization for Interest Targeting in Advertising Marketplace

> Research article (Proceedings of the 25th International Conference Companion on World Wide Web - WWW '16 Companion, 2016) · cited 25× · AI/ML

**Wikidata**: [openalex:W2338952839](https://www.wikidata.org/wiki/openalex:W2338952839)  
**Source**: https://4ort.xyz/entity/smartphone-app-categorization-for-interest-targeting-in-advertising-marketplace