# Simba Sleep > simba Sleep (also known as Simba) is a British online mattress company that was founded in 2015 **Wikidata**: [Q100140409](https://www.wikidata.org/wiki/Q100140409) **Wikipedia**: [English](https://en.wikipedia.org/wiki/Simba_Sleep) **Source**: https://4ort.xyz/entity/simba-sleep ## Summary Simba Sleep, also known as Simba, is a British online mattress and bedding company. It was founded in 2015 and is a privately held business headquartered in London. The company operates primarily online, selling its products directly to consumers. ## Key Facts - **Founded:** 2015. - **Legal Status:** An instance of a business and a privately held company. - **Headquarters:** Located in London. - **Industry:** Operates in the mattress and bedding industry. - **Primary Business Model:** An online retailer. - **Aliases:** Also known simply as Simba. - **Social Media:** Official Twitter account is @SimbaSleep (created February 11, 2016); official Instagram account is @simbasleep (a verified account). - **Websites:** Maintains region-specific websites, including simbasleep.com (British English), simbasleep.ca (Canadian English), simbamatelas.fr (French), and simbasleep.com.cn (Chinese). - **Logo:** The company logo is available on Wikimedia Commons. - **LinkedIn Presence:** Has a LinkedIn profile with the ID 10385065. - **Facebook Presence:** Official page is named Simbasleep. - **Google Knowledge Graph ID:** /g/11c73zjzp8. - **Crunchbase ID:** simba-sleep. - **Wikipedia Presence:** Has Wikipedia articles in English and Igbo languages. - **Twitter Follower Count:** Had 9,497 followers as of January 3, 2021; 9,455 as of October 6, 2020; 11,246 as of February 21, 2022; and 12,158 as of February 10, 2023 (the preferred, most current count). ## FAQs **What type of company is Simba Sleep?** Simba Sleep is legally classified as a business and, more specifically, as a privately held company. This means it is owned by a small number of individuals or entities and its shares are not publicly traded on a stock exchange. **Where is Simba Sleep based and where does it operate?** The company is headquartered in London. It operates as an online retailer with a global reach, maintaining separate websites tailored for audiences in the UK (British English), Canada (Canadian English), France (French), and China (Chinese). **When was Simba Sleep founded and how can I follow it online?** Simba Sleep was founded in 2015. You can follow the company on various social media platforms, including its verified Instagram account (@simbasleep) and its Twitter account (@SimbaSleep), which was created in February 2016. ## Why It Matters As a digitally native brand in the sleep products industry, Simba Sleep represents a shift towards direct-to-consumer sales models, bypassing traditional retail channels. Its focus on online marketing and social media engagement reflects modern business strategies for building brand awareness and customer relationships. The company's international websites demonstrate an early and strategic effort to capture market share in key regions outside its home country, highlighting the global ambitions common to online-first businesses. ## Notable For - Being a pioneering British online mattress-in-a-box company founded in 2015. - Operating as a privately held entity, allowing for greater control over its operations and ownership structure. - Maintaining a multi-national online presence with localized websites for different linguistic markets. - Building a verified social media presence with a trackable growth in followers over time. ## Body ### Corporate Identity and Classification Simba Sleep is formally recognized as a **business**, which is an organization engaged in commercial activity. It is more specifically an instance of a **privately held company**, meaning its ownership is limited to a small group and it is not publicly traded. The company is also known by the alias **Simba**. ### Founding and Location The company's **inception** year is 2015. Its global headquarters are situated in **London**. ### Industry and Operations Simba Sleep operates within the **mattress** and **bedding** industry. Its primary mode of operation is as an **online** retailer, selling products directly to consumers through its web platforms. ### Digital and Social Media Presence The company maintains a significant online footprint. - **Websites:** It operates several regional websites to cater to different markets: simbasleep.com for British English speakers, simbasleep.ca for Canadian English speakers, simbamatelas.fr for French speakers, and simbasleep.com.cn for Chinese speakers. - **Social Media:** Its official **Twitter** account is SimbaSleep, created on February 11, 2016. Follower counts have been recorded at different points in time, showing growth from 9,455 in October 2020 to 12,158 in February 2023. Its **Instagram** account, simbasleep, is a verified profile. The company also has a **Facebook** page under the name Simbasleep and a **LinkedIn** profile with the ID 10385065. - **Brand Assets:** The company's logo is documented on Wikimedia Commons. ### External Knowledge Base References Simba Sleep is registered in several online knowledge databases. It has a **Google Knowledge Graph ID** of /g/11c73zjzp8 and a **Crunchbase** organization ID of simba-sleep. It is also the subject of Wikipedia articles in two languages: English and Igbo. ## References 1. [The Daily Telegraph](https://www.telegraph.co.uk/business/2016/10/12/mattress-start-up-simba-wins-firm-support-in-5m-funding/)