# Shaping a Regional Offline eSports Market: Understanding How Jönköping, the ‘City of DreamHack’, Takes URL to IRL

> Research article (The International Journal on Media Management, 2020) · cited 22× · AI/ML

**Wikidata**: [openalex:W3007907311](https://www.wikidata.org/wiki/openalex:W3007907311)  
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