# Service co-creation in social media: An extension of the theory of planned behavior

> Research article (Computers in Human Behavior, 2016) · cited 106× · AI/ML

**Wikidata**: [openalex:W2518172411](https://www.wikidata.org/wiki/openalex:W2518172411)  
**Source**: https://4ort.xyz/entity/service-co-creation-in-social-media-an-extension-of-the-theory-of-planned-behavior
