# Service authenticity and its effect on positive emotions

> Research article (Journal of Services Marketing, 2021) · cited 53× · AI/ML

**Wikidata**: [openalex:W3131776144](https://www.wikidata.org/wiki/openalex:W3131776144)  
**Source**: https://4ort.xyz/entity/service-authenticity-and-its-effect-on-positive-emotions