# SELL ME THIS ARTIFICIAL PEN: USING CHATGPT TO ENHANCE SALES ROLE PLAYS

> Research article (Marketing Education Review, 2024) · cited 14× · AI/ML

**Wikidata**: [openalex:W4394819070](https://www.wikidata.org/wiki/openalex:W4394819070)  
**Source**: https://4ort.xyz/entity/sell-me-this-artificial-pen-using-chatgpt-to-enhance-sales-role-plays