# Segmenting Umrah performers based on outcomes behaviors: a cluster analysis perspective

> Research article (Journal of Islamic marketing, 2022) · cited 13× · AI/ML

**Wikidata**: [openalex:W4205303040](https://www.wikidata.org/wiki/openalex:W4205303040)  
**Source**: https://4ort.xyz/entity/segmenting-umrah-performers-based-on-outcomes-behaviors-a-cluster-analysis-perspective