# Saraiva > Brazilian bookstore chain **Wikidata**: [Q10319337](https://www.wikidata.org/wiki/Q10319337) **Source**: https://4ort.xyz/entity/saraiva ## Summary Saraiva is a Brazilian bookstore chain and public company founded in 1914, headquartered in São Paulo. It operates as a major retailer of books and related products, with a significant online presence and a listed status on the São Paulo Stock Exchange under tickers SLED3, SLED4, SLED11, and SLED12. ## Key Facts - Founded in 1914 in Brazil. - Headquartered in São Paulo. - Operates as a public company, with securities traded on the São Paulo Stock Exchange (tickers: SLED3, SLED4, SLED11, SLED12). - Known by aliases such as Livraria Saraiva, Editora Saraiva, and Saraiva (livraria). - Official website: [www.saraiva.com.br](http://www.saraiva.com.br). - Active on social media platforms: Twitter (@saraiva), Facebook (saraivaonline), Instagram (saraivaonline), and LinkedIn (livraria-saraiva). - Social media followers: 883,434 (as of 2023-02-11). - Logo available at [Wikimedia Commons](https://commons.wikimedia.org/wiki/Special:FilePath/Saraiva_logo.svg). - Listed on Crunchbase as "livraria-saraiva" and recognized in Google’s Knowledge Graph. ## FAQs **What is Saraiva?** Saraiva is a Brazilian bookstore chain founded in 1914, known for its retail and online presence in the book industry. It operates as a public company with shares traded on the São Paulo Stock Exchange. **Where is Saraiva headquartered?** Saraiva is headquartered in São Paulo, Brazil, where it has been a prominent player in the book retail market since its founding. **Is Saraiva a public company?** Yes, Saraiva is a public company, meaning its securities are available for purchase by the general public and are traded on the São Paulo Stock Exchange under multiple tickers (SLED3, SLED4, SLED11, SLED12). **What are Saraiva’s social media accounts?** Saraiva maintains active profiles on Twitter (@saraiva), Facebook (saraivaonline), Instagram (saraivaonline), and LinkedIn (livraria-saraiva), with a combined following of over 883,000 as of 2023. **When was Saraiva founded?** Saraiva was founded in 1914 and has since grown into one of Brazil’s most recognizable bookstore chains. ## Why It Matters Saraiva plays a crucial role in Brazil’s literary and retail landscape, providing access to books and educational materials for over a century. As a public company, it contributes to the economy by offering investment opportunities and fostering a culture of reading and knowledge dissemination. Its transition to online retailing and social media engagement reflects its adaptation to modern consumer behaviors, ensuring its continued relevance in the digital age. ## Notable For - Being one of Brazil’s oldest and most established bookstore chains, founded in 1914. - Operating as a public company with shares listed on the São Paulo Stock Exchange. - Maintaining a strong online presence through its website and active social media accounts. - Expanding its reach beyond physical stores to digital platforms, catering to modern consumers. - Holding a significant following on social media, with over 883,000 followers as of 2023. ## Body ### History and Founding Saraiva was founded in 1914 in Brazil, establishing itself as a key player in the country’s book retail industry. Over the decades, it has grown from a single bookstore into a nationwide chain, adapting to changes in consumer behavior and market trends. ### Corporate Structure and Public Listing As a public company, Saraiva offers its securities for sale to the general public, with its shares traded on the São Paulo Stock Exchange under the tickers SLED3, SLED4, SLED11, and SLED12. This public listing allows the company to raise capital from a broad base of investors, supporting its expansion and operational needs. ### Headquarters and Operations The company is headquartered in São Paulo, Brazil, where it oversees its retail operations, both in physical stores and online. Its headquarters serves as the central hub for its business activities, including logistics, marketing, and corporate governance. ### Online and Social Media Presence Saraiva has embraced digital transformation, maintaining an active online presence through its official website ([www.saraiva.com.br](http://www.saraiva.com.br)) and social media platforms. Its Twitter account (@saraiva) is verified, and it engages with customers on Facebook (saraivaonline), Instagram (saraivaonline), and LinkedIn (livraria-saraiva). As of 2023, its social media following exceeds 883,000, reflecting its strong brand recognition and customer engagement. ### Branding and Visual Identity The company’s logo is available on Wikimedia Commons, symbolizing its long-standing brand identity. The logo is widely recognized across Brazil and is associated with the company’s commitment to literature and education. ### Recognition and External References Saraiva is listed on Crunchbase as "livraria-saraiva" and is recognized in Google’s Knowledge Graph, indicating its prominence in both business and digital ecosystems. Its presence in these databases highlights its significance as a major retailer and public company in Brazil. ### Stock Exchange and Financial Details Saraiva’s listing on the São Paulo Stock Exchange under multiple tickers (SLED3, SLED4, SLED11, SLED12) underscores its role as a publicly traded entity. This listing provides transparency and liquidity for investors, contributing to the company’s financial stability and growth. ### Social Media Growth and Engagement The company’s social media following has fluctuated over the years, with recorded follower counts of 906,340 (2021), 908,620 (2020), 892,252 (2022), and 883,434 (2023). This engagement reflects its ongoing efforts to connect with customers and promote its brand in the digital space. ### Aliases and Brand Variations Saraiva is also known by several aliases, including Livraria Saraiva, Editora Saraiva, and Saraiva (livraria). These variations reflect its diverse business operations, which include both retail and publishing activities. ### Global and Digital Recognition While primarily a Brazilian entity, Saraiva’s digital presence and public listing ensure its visibility in global business and financial contexts. Its inclusion in databases like Crunchbase and Google’s Knowledge Graph further solidifies its status as a notable player in the retail and publishing industries.