# Role of social media influencers on marketing of sustainable hotels: gratification and the parasocial interaction perspective

> Research article (Journal of Hospitality Marketing & Management, 2024) · cited 23× · AI/ML

**Wikidata**: [openalex:W4392012914](https://www.wikidata.org/wiki/openalex:W4392012914)  
**Source**: https://4ort.xyz/entity/role-of-social-media-influencers-on-marketing-of-sustainable-hotels-gratification-and-the-parasocial-interaction-perspec