# Robert Aitken

> professor of marketing at University of Otago, New Zealand

**Wikidata**: [Q112657661](https://www.wikidata.org/wiki/Q112657661)  
**Source**: https://4ort.xyz/entity/robert-aitken-q112657661


## References

1. [Source](https://www.otago.ac.nz/marketing/staff/otago079940.html)
2. [Source](https://www.odt.co.nz/news/dunedin/new-university-professors-announced)
3. [Source](https://www.odt.co.nz/news/campus/university-of-otago/professorships-14-university-academics-showing-excellence)
4. Re-conceptualising television advertising typologies
5. [Source](https://www.otago.ac.nz/alumni/people/honorary-graduates)
6. Humanlike brands and metaphor: applications and consequences
7. [Source](http://hdl.handle.net/10523/3758)
8. The evolution of the business case for corporate social responsibility : construction and development in Europe
9. [Source](http://hdl.handle.net/10523/8999)
10. Dynamic ideologies : insights from the Slow Food movement
11. [Source](http://hdl.handle.net/10523/9498)
12. The Science Communication of Whale Watching: A People-Focused Science Communication Approach
13. [Source](http://hdl.handle.net/10523/8012)
14. [Source](http://hdl.handle.net/10523/6293)
15. [Source](http://hdl.handle.net/10523/5053)
16. [Source](http://hdl.handle.net/10523/1468)