# Revisiting Middle-Class Consumers in Africa: A Cross-Country City-Based Investigation Outlining Implications for International Marketers

> Research article (Journal of International Marketing, 2021) · cited 15× · AI/ML

**Wikidata**: [openalex:W3168973588](https://www.wikidata.org/wiki/openalex:W3168973588)  
**Source**: https://4ort.xyz/entity/revisiting-middle-class-consumers-in-africa-a-cross-country-city-based-investigation-outlining-implications-for-internat