# Retail analytics: store segmentation using Rule-Based Purchasing behavior analysis

> Research article (The International Review of Retail Distribution and Consumer Research, 2021) · cited 13× · AI/ML

**Wikidata**: [openalex:W3159249318](https://www.wikidata.org/wiki/openalex:W3159249318)  
**Source**: https://4ort.xyz/entity/retail-analytics-store-segmentation-using-rule-based-purchasing-behavior-analysis