# Relationship Quality and E-Loyalty towards Online Travel Agency (OTA): Social Exchange Theory Perspective

> Research article (Jurnal Pengurusan, 2020) · cited 13× · AI/ML

**Wikidata**: [openalex:W3042470666](https://www.wikidata.org/wiki/openalex:W3042470666)  
**Source**: https://4ort.xyz/entity/relationship-quality-and-e-loyalty-towards-online-travel-agency-ota-social-exchange-theory-perspective