# Rage Against the Machine: Experimental Insights into Customers’ Negative Emotional Responses, Attributions of Responsibility, and Coping Strategies in Artificial Intelligence–Based Service Failures

> Research article (Journal of Interactive Marketing, 2022) · cited 120× · AI/ML

**Wikidata**: [openalex:W4308341429](https://www.wikidata.org/wiki/openalex:W4308341429)  
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