# Quantifying Cross and Direct Network Effects in Online Consumer-to-Consumer Platforms

> Research article (Marketing Science, 2016) · cited 233× · AI/ML

**Wikidata**: [openalex:W2467554696](https://www.wikidata.org/wiki/openalex:W2467554696)  
**Source**: https://4ort.xyz/entity/quantifying-cross-and-direct-network-effects-in-online-consumer-to-consumer-platforms