# Predictive Validity of an Empirical Approach for Selecting Promising Message Topics: A Randomized-Controlled Study

> Research article (Journal of Communication, 2016) · cited 25× · AI/ML

**Wikidata**: [openalex:W2368039542](https://www.wikidata.org/wiki/openalex:W2368039542)  
**Source**: https://4ort.xyz/entity/predictive-validity-of-an-empirical-approach-for-selecting-promising-message-topics-a-randomized-controlled-study