# Predicting crowdfunding success with visuals and speech in video ads and text ads

> Research article (European Journal of Marketing, 2022) · cited 27× · AI/ML

**Wikidata**: [openalex:W4281886546](https://www.wikidata.org/wiki/openalex:W4281886546)  
**Source**: https://4ort.xyz/entity/predicting-crowdfunding-success-with-visuals-and-speech-in-video-ads-and-text-ads