# Personalizing guest experience with generative AI in the hotel industry: there's more to it than meets a Kiwi’s eye

> Research article (Current Issues in Tourism, 2024) · cited 80× · AI/ML

**Wikidata**: [openalex:W4390541060](https://www.wikidata.org/wiki/openalex:W4390541060)  
**Source**: https://4ort.xyz/entity/personalizing-guest-experience-with-generative-ai-in-the-hotel-industry-there-s-more-to-it-than-meets-a-kiwis-eye