# Performance analysis of social media platforms: evidence of digital marketing

> Research article (Journal of Marketing Analytics, 2023) · cited 14× · AI/ML

**Wikidata**: [openalex:W4321217260](https://www.wikidata.org/wiki/openalex:W4321217260)  
**Source**: https://4ort.xyz/entity/performance-analysis-of-social-media-platforms-evidence-of-digital-marketing