# Past, present and future of research in <i>relationship marketing</i> - a machine learning perspective

> Research article (Marketing Intelligence & Planning, 2022) · cited 20× · AI/ML

**Wikidata**: [openalex:W4280508834](https://www.wikidata.org/wiki/openalex:W4280508834)  
**Source**: https://4ort.xyz/entity/past-present-and-future-of-research-in-i-relationship-marketing-i-a-machine-learning-perspective