# Parasocial interactions with real and virtual influencers: The role of perceived similarity and human-likeness

> Research article (New Media & Society, 2022) · cited 319× · AI/ML

**Wikidata**: [openalex:W4282599767](https://www.wikidata.org/wiki/openalex:W4282599767)  
**Source**: https://4ort.xyz/entity/parasocial-interactions-with-real-and-virtual-influencers-the-role-of-perceived-similarity-and-human-likeness