# Organizing sports events: the promoters’ perspective

> Research article (Journal of Business and Industrial Marketing, 2021) · cited 12× · AI/ML

**Wikidata**: [openalex:W3201782575](https://www.wikidata.org/wiki/openalex:W3201782575)  
**Source**: https://4ort.xyz/entity/organizing-sports-events-the-promoters-perspective