# Optimizing service failure and damage control

> Research article (International Journal of Research in Marketing, 2018) · cited 15× · AI/ML

**Wikidata**: [openalex:W2747712219](https://www.wikidata.org/wiki/openalex:W2747712219)  
**Source**: https://4ort.xyz/entity/optimizing-service-failure-and-damage-control