# Opportunity Discovery and Creation as a Duality: Evidence from Small Firms’ Foreign Market Entries

> Research article (Journal of International Marketing, 2018) · cited 80× · AI/ML

**Wikidata**: [openalex:W2792449253](https://www.wikidata.org/wiki/openalex:W2792449253)  
**Source**: https://4ort.xyz/entity/opportunity-discovery-and-creation-as-a-duality-evidence-from-small-firms-foreign-market-entries