# Operationalizing salesperson performance with secondary data: aligning practice, scholarship, and theory

> Research article (Journal of the Academy of Marketing Science, 2021) · cited 93× · AI/ML

**Wikidata**: [openalex:W3120057640](https://www.wikidata.org/wiki/openalex:W3120057640)  
**Source**: https://4ort.xyz/entity/operationalizing-salesperson-performance-with-secondary-data-aligning-practice-scholarship-and-theory
