# ‘Online Omnivores’ or ‘Willing but struggling’? Identifying online grocery shopping behavior segments using attitude theory

> Research article (Journal of Retailing and Consumer Services, 2020) · cited 106× · AI/ML

**Wikidata**: [openalex:W3036158215](https://www.wikidata.org/wiki/openalex:W3036158215)  
**Source**: https://4ort.xyz/entity/online-omnivores-or-willing-but-struggling-identifying-online-grocery-shopping-behavior-segments-using-attitude-theory