# Online customer experience in Indian digital banks impacting continuous intention usage: Generation Y and Z perspective

> Research article (Journal of financial reporting & accounting, 2024) · cited 17× · AI/ML

**Wikidata**: [openalex:W4394816264](https://www.wikidata.org/wiki/openalex:W4394816264)  
**Source**: https://4ort.xyz/entity/online-customer-experience-in-indian-digital-banks-impacting-continuous-intention-usage-generation-y-and-z-perspective