# On Digital Fetishism: A Critique of the Big Data Paradigm

> Research article (Critical Sociology, 2023) · cited 10× · AI/ML

**Wikidata**: [openalex:W4387533544](https://www.wikidata.org/wiki/openalex:W4387533544)  
**Source**: https://4ort.xyz/entity/on-digital-fetishism-a-critique-of-the-big-data-paradigm