# New similarity and distance measures of Pythagorean fuzzy sets and its application to selection of advertising platforms

> Research article (Journal of Intelligent & Fuzzy Systems, 2021) · cited 20× · AI/ML

**Wikidata**: [openalex:W3128013235](https://www.wikidata.org/wiki/openalex:W3128013235)  
**Source**: https://4ort.xyz/entity/new-similarity-and-distance-measures-of-pythagorean-fuzzy-sets-and-its-application-to-selection-of-advertising-platforms
