# Navigating between real and virtual spaces: An exploration of the hybrid shopping experience

> Research article (Recherche et Applications en Marketing (English Edition), 2016) · cited 19× · AI/ML

**Wikidata**: [openalex:W2344154059](https://www.wikidata.org/wiki/openalex:W2344154059)  
**Source**: https://4ort.xyz/entity/navigating-between-real-and-virtual-spaces-an-exploration-of-the-hybrid-shopping-experience